iPhone 17, 17 Pro, 17 Pro Max Design, Price & Launch Date Leaked: What to Expect

Apple’s next-generation iPhone 17 series is already creating excitement months before its anticipated launch in September 2025. With rumors of major performance upgrades and subtle design changes, the series is shaping up to be one of the most highly anticipated Apple launches in years.

iPhone 17, iPhone 17 Pro and iPhone 17 Pro

Design and Case Leaks Reveal Key Details

According to a leak from trusted tipster Majin Bu on X (formerly Twitter), cases for all four iPhone 17 models — iPhone 17, iPhone 17 Pro, iPhone 17 Air, and iPhone 17 Pro Max — have already surfaced online. These cases suggest a continuation of Apple’s current design language with some enhancements.

Notably, the camera modules appear significantly larger on the Pro and Pro Max models, indicating major upgrades in imaging hardware. The leak also supports earlier reports that the “Plus” variant may be discontinued due to poor sales performance in past generations.

ProMotion Display Comes to Standard iPhone

For the first time, Apple is expected to bring its popular 120Hz ProMotion refresh rate to the standard iPhone 17. This smooth display experience, previously exclusive to Pro models, will reportedly be powered by Samsung-supplied LTPO OLED panels.

This advancement not only enhances scrolling and gaming but also opens up the possibility of an Always-On Display—though Apple has not yet confirmed this feature for the base models.

Performance and Camera Upgrades

While Apple is likely to stick to a similar physical design, major internal upgrades are expected. Rumors point toward enhanced performance with next-gen silicon and improved power efficiency. Combined with upgraded sensors and processing algorithms, the iPhone 17 Pro models may see a significant leap in camera capabilities.

Expected Price of iPhone 17 Series in India

The iPhone 17 series is likely to start at ₹79,900 for the base model in India. However, pricing could vary based on storage configurations and the impact of several external factors:

  • Import duties introduced during Donald Trump’s presidency may still affect final pricing.
  • Geopolitical tensions between the U.S. and China could increase production costs.

As a result, the Pro and Pro Max variants may see higher prices, potentially exceeding ₹1,50,000 for top-tier models.

iPhone 17 Launch Date

Apple traditionally launches new iPhones in September, and the iPhone 17 series is expected to follow suit in September 2025. However, supply chain delays or strategic shifts could slightly alter the timeline.

iPhone 17 Series at a Glance

Model: iPhone 17
Key Feature: 120Hz ProMotion, LTPO Display
Expected Price: ₹79,900+

Model: iPhone 17 Pro
Key Feature: Improved Cameras, A18 Pro Chip
Expected Price: ₹1,29,900+

Model: iPhone 17 Air
Key Feature: Lightweight Variant (TBC)
Expected Price: ₹89,900+

Model: iPhone 17 Pro Max
Key Feature: Max Battery, Large Camera Module
Expected Price: ₹1,49,900+