Vayden Aura EV: A Bold New Entry Promising 700 KM Range in the Affordable Electric Segment

Introduction: A New Era with Vayden Motors

India’s electric mobility landscape is evolving rapidly, and joining the revolution is a brand-new automaker—Vayden Motors—with its first offering, the Vayden Aura EV. As a fresh entrant, Vayden brings not just a car but a vision of affordable, sustainable, and technologically advanced mobility for Indian roads.

The Aura EV is a compact electric hatchback that offers an industry-defining 700 km range, AI-driven smart systems, a full-feature tech suite, and robust build quality—all starting from just ₹5.25 lakh (ex-showroom, post subsidies). Positioned squarely in the budget EV space, the Aura EV could very well become the people’s electric car of the decade.


Table of Contents

  1. Brand Philosophy & Mission
  2. Powertrain and Performance
  3. Variants & Pricing
  4. Range, Battery Tech & Charging
  5. Design and Dimensions
  6. Interior and Cabin Experience
  7. Technology and Features
  8. Safety and Build Quality
  9. Localization & Manufacturing
  10. Environmental Impact
  11. Conclusion
  12. FAQs

Brand Philosophy & Mission

Vayden Motors positions itself as the “EV Next Door” brand—focusing on everyday affordability, ease of ownership, and future-ready technology. Unlike luxury EV makers, Vayden targets India’s middle-income segment with products that blend essential performance and innovative design while tackling real-world challenges: cost of ownership, charging infrastructure, and reliability.

Their flagship model, Aura EV, is built entirely in India with a strong focus on domestic supply chains, offering jobs, supporting local industry, and contributing to India’s Atmanirbhar Bharat mission.

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Powertrain and Performance

The Vayden Aura EV features an in-house developed Permanent Magnet Synchronous Motor (PMSM) designed for Indian conditions.

SpecificationDetail
Motor Output55 kW (74 hp)
Torque120 Nm
Acceleration (0–60 km/h)5.4 seconds
Top Speed125 km/h (limited)
Drive TypeFront-wheel drive (FWD)
TransmissionSingle-speed e-Drive

It also features 3 drive modes—Eco, Comfort, and Boost—optimizing torque delivery and energy consumption.


Variants & Pricing

Vayden has launched the Aura EV in three thoughtfully curated variants:

Variant NameEx-Showroom Price (₹)Key Features
Aura Base5,25,000400 km range, 26 kWh battery, basic infotainment
Aura Max6,15,000520 km range, 32 kWh battery, 7” touchscreen, voice assistant
Aura Ultra+7,10,000700 km range, 42 kWh battery, AI cluster, fast charging, connected car tech

Each variant balances affordability and features while targeting different urban and semi-urban customer profiles.


Range, Battery Tech & Charging

The Aura EV’s standout spec is its 700 km ARAI-certified range in the Ultra+ variant, made possible through:

  • 42 kWh lithium-iron-phosphate (LFP) battery pack
  • Thermal and humidity adaptive BMS (Battery Management System)
  • AI-enabled regenerative braking with 3 levels
  • Auto battery cooling in peak heat zones
Charging ModeCharging Time
Standard (AC 3.3kW)7 hours (0–100%)
Fast Charging (DC 25kW)0–80% in 45 minutes
Portable Charger (15A)11 hours (0–100%)

All customers receive a home installation kit, and Vayden partners with Indian Oil and ChargeZone for fast chargers.


Design and Dimensions

Simplicity meets futuristic cues in the Aura EV. The silhouette resembles familiar hatchbacks but includes electric-exclusive elements:

DimensionMeasurement
Length3,680 mm
Width1,590 mm
Height1,520 mm
Wheelbase2,430 mm
Ground Clearance170 mm
Boot Space245 liters
Seating Capacity5

Notable design cues:

  • Aero-optimized wheels
  • Closed fascia with LED DRLs
  • Blue ambient lines
  • Black roof (Ultra+)

Interior and Cabin Experience

The cabin, especially in the Max and Ultra+ variants, offers a premium feel in a budget-friendly car.

Key Interior Features:

  • Fabric or vegan leather seats (Ultra+)
  • 7” infotainment with Android Auto/Apple CarPlay
  • AI-based cluster with mood lighting (Ultra+)
  • Fold-flat rear seats and cooled glovebox
  • Rear AC vents and USB-C ports

Noise insulation, cabin air filtration, and panoramic side visibility add comfort and convenience.


Technology and Features

Despite the price tag, Vayden Aura EV doesn’t skimp on modern tech:

  • Connected Car Tech (Ultra+): Battery status, geo-fencing, remote lock, climate control, OTA updates
  • Voice Assistant: Multilingual support
  • Digital MID Cluster: With driving analytics
  • Smart Navigation: Integrated with EV charging stations
  • Driving Diary: Tracks eco-score, alerts, and trips

Other Tech:

  • Rear camera with dynamic guidelines
  • Proximity keyless entry
  • Pre-cool cabin during charging

Safety and Build Quality

Vayden prioritizes safety with advanced chassis engineering and essential protective gear:

Safety FeaturesAvailability
Dual airbagsAll variants
ABS with EBDAll variants
Reverse parking sensorsAll variants
Hill Hold AssistMax, Ultra+
ESC & Traction ControlUltra+ only
ISOFIX Child MountsMax, Ultra+

The car also complies with India’s latest frontal and side impact crash norms.


Localization & Manufacturing

The Aura EV is being assembled at Vayden’s Gujarat plant with:

  • 82% localized parts at launch
  • Lithium cell modules imported but BMS and battery packs locally assembled
  • Plans for in-house motor manufacturing in 2026

This Made-in-India strategy supports job creation and price competitiveness, with a target of 95% localization by 2027.


Environmental Impact

By replacing entry-level petrol cars, the Aura EV helps reduce India’s urban carbon footprint:

  • Annual CO2 reduction: ~2.5 tons per vehicle
  • Lower PM emissions: Great for cities like Delhi, Kanpur, Patna
  • Energy source shift: Local renewable energy over petroleum imports
  • Battery recycling: Partnering with Attero for lithium-ion reuse

Conclusion: A Real Game-Changer?

The Vayden Aura EV signals a powerful debut not just for a new car but for a new philosophy in Indian mobility. With its high range, local engineering, affordability, and future-proof tech, the Aura EV is poised to challenge legacy automakers and set new standards in the value electric vehicle space.

As consumer confidence in EVs builds, and infrastructure improves, the Vayden Aura EV is uniquely positioned to become the Maruti 800 of the electric era—small, simple, and sensationally smart.


FAQs

Q1. Is the Vayden Aura EV available pan-India?
Yes, it is launching across 28 Tier-1 and Tier-2 cities with online booking.

Q2. Does Vayden provide a battery warranty?
Yes, 8 years or 1,60,000 km battery warranty is standard on all variants.

Q3. Will it be eligible for FAME-II and state subsidies?
Yes. All variants meet the FAME-II threshold and qualify for Delhi, Maharashtra, and Gujarat state EV subsidies.

Q4. When will deliveries begin?
Bookings start in June 2025, and deliveries begin from August 2025.

Q5. Can the Aura EV be charged using regular 15A home sockets?
Yes, with the supplied portable charger, though it will charge slower.

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